Privacy policy

Last Updated: October 30, 2026

1. Introduction

At homyven, we respect your privacy and are committed to handling your personal information responsibly and transparently.

homyven is an online retail brand operated by Tongling Fanglai Trading Co., Ltd. Our online store is powered by Shopify, which provides the ecommerce platform and technology that enable us to offer our products and services.

This Privacy Policy explains how we collect, use, process, and disclose your personal information when you visit our website, browse our products, make a purchase, use our services, or communicate with us.

Throughout this Privacy Policy, the terms "we," "us," and "our" refer to homyven and the company operating the store. The terms "you" and "your" refer to visitors, customers, and other individuals whose personal information we process.

If there is a conflict between our Terms of Service and this Privacy Policy concerning the collection, processing, or disclosure of personal information, this Privacy Policy will govern those privacy-related matters, subject to applicable law.

Please read this Privacy Policy carefully to understand our information practices and the choices available to you.

2. Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies you or can reasonably be associated with you or another individual.

Personal information does not include information collected anonymously or information that has been de-identified so that it can no longer reasonably identify an individual.

Depending on how you interact with our website and services, your location, and applicable legal requirements, we may collect or process the following categories of personal information.

Contact Information

We may collect contact details necessary to process purchases, arrange delivery, and communicate with you, including:

  • Full name.

  • Billing address.

  • Shipping address.

  • Telephone number.

  • Email address.

Financial and Payment Information

When you make a purchase, payment-related information may be collected or processed to complete your transaction, including:

  • Credit or debit card information.

  • Financial account information.

  • Payment method details.

  • Transaction records.

  • Payment authorization and confirmation.

  • Billing information.

Payment information may be processed through Shopify and relevant third-party payment service providers. The specific information processed depends on the payment method and services used.

Account Information

If you create or use an account, we may collect account-related information, including:

  • Username.

  • Password.

  • Security questions.

  • Account preferences.

  • Account settings.

Transaction Information

We may collect information about your shopping and transaction activities, including:

  • Products you view.

  • Items added to your shopping cart.

  • Products added to your wishlist, where available.

  • Products you purchase, return, exchange, or cancel.

  • Previous purchases and transaction history.

  • Related order information.

Communications with Us

When you contact our customer support team, we may collect information you provide, including messages, order details, photographs, attachments, and other information necessary to respond to your inquiry.

Device Information

When you visit our website, we or our service providers may automatically collect certain technical information, including:

  • IP address.

  • Browser type and version.

  • Device type and operating system.

  • Network connection information.

  • Device identifiers.

  • Other technical information.

Usage Information

We may collect information about how you interact with our website and services, including:

  • Pages and products viewed.

  • Website navigation activity.

  • Links clicked.

  • Shopping cart activity.

  • Interaction with website features.

  • The time and manner in which you access our services.

This information may be collected through cookies and similar technologies, depending on the features enabled on our website.

3. Sources of Personal Information

We may collect personal information from several sources, depending on how you interact with our services.

Directly from You

We collect information when you create an account, browse our website, place an order, contact customer support, complete a form, or otherwise provide information to us.

Automatically Through Our Services

Certain information may be collected automatically through your device or browser when you access our website.

This may include information collected through cookies, similar technologies, website activity records, and technical systems.

From Our Service Providers

We may receive information from service providers that assist with website functionality, payment processing, shipping, analytics, customer support, and other business operations.

From Partners and Other Third Parties

Where permitted by applicable law, we may receive information from business partners or other third parties that support our services and business activities.

4. How We Use Your Personal Information

Depending on how you interact with us and which services you use, we may process personal information for the following purposes.

Providing, Personalizing, and Improving Our Services

We use personal information to:

  • Process and fulfill customer orders.

  • Complete payment transactions.

  • Arrange shipping and delivery.

  • Process returns, exchanges, and refunds.

  • Create and manage customer accounts where available.

  • Remember relevant shopping preferences and cart information.

  • Send notifications relating to accounts and purchases.

  • Provide customer support.

  • Improve website functionality and user experience.

  • Develop and improve our products and services.

  • Provide relevant product recommendations.

  • Personalize the shopping experience where applicable.

Marketing and Advertising

Where permitted by applicable law and consistent with your preferences, we may use personal information for marketing and promotional purposes.

These activities may include:

  • Sending promotional emails or other marketing communications.

  • Providing product updates and promotional information.

  • Displaying advertisements on our website or other online platforms.

  • Measuring marketing and advertising performance.

  • Providing relevant product recommendations and promotional content.

  • Supporting personalized advertising based on relevant online activity.

You may unsubscribe from promotional email communications at any time by following the instructions included in our emails.

Depending on your location, you may also have additional rights to opt out of certain advertising-related data processing or sharing activities.

Security and Fraud Prevention

We may use personal information to:

  • Authenticate account activity where necessary.

  • Support secure payment transactions.

  • Detect and investigate suspected fraudulent activities.

  • Prevent unauthorized transactions.

  • Identify potentially harmful or illegal activity.

  • Protect our website, customers, and services.

  • Maintain the security and integrity of our systems.

If you create an account, you are responsible for keeping your login credentials secure. We recommend that you do not share your username, password, or other account access information with unauthorized individuals.

Communicating with You

We use relevant personal information to respond to inquiries, provide customer assistance, send order-related notifications, address delivery concerns, and maintain communication regarding your purchases.

Legal and Regulatory Compliance

We may process personal information when necessary to:

  • Comply with applicable laws and regulations.

  • Respond to valid legal requests.

  • Cooperate with authorized government or law enforcement authorities.

  • Investigate potential violations of our policies.

  • Resolve disputes.

  • Establish, exercise, or defend legal claims.

  • Protect our legal rights and legitimate business interests.

5. How We Disclose Personal Information

We may disclose personal information to third parties when reasonably necessary to operate our business, provide our services, or comply with applicable legal requirements.

These third parties may include the following categories.

Shopify and Technology Providers

We may share relevant personal information with Shopify and other technology providers that support our online store, website hosting, security, functionality, and related services.

Payment Processors

Payment service providers may process relevant information to authorize payments, complete transactions, manage refunds, and help prevent unauthorized activity.

Shipping and Fulfillment Providers

Shipping carriers and fulfillment providers may receive necessary order and delivery information to prepare, dispatch, track, and deliver purchases.

Analytics and Marketing Partners

We may work with analytics and marketing partners to understand website usage, measure advertising performance, and support relevant marketing activities.

For example, Shopify may support personalized advertising through third-party services based on your online activity with different merchants and websites.

Our business and marketing partners may process information in accordance with their own privacy notices.

Depending on where you live and applicable privacy laws, you may have the right to opt out of certain disclosures or processing activities associated with targeted advertising or the sharing of personal information.

Customer Support Providers

We may share relevant information with service providers that assist us with customer inquiries, order-related communications, and other support functions.

Business Partners and Affiliates

Where applicable, personal information may be shared with affiliated entities or other parties within our corporate group for legitimate business and operational purposes.

Legal Authorities and Professional Advisers

We may disclose personal information to government authorities, legal advisers, or other relevant parties when required by law, necessary to respond to lawful requests, or appropriate to establish, exercise, or defend legal rights.

Business Transactions

Personal information may be disclosed in connection with an actual or proposed business transaction, including a merger, acquisition, restructuring, financing, or sale of assets, subject to applicable legal requirements.

Other Authorized Disclosures

We may disclose personal information when you direct us to do so, request the disclosure, provide the necessary consent, or otherwise authorize the disclosure.

We seek to limit the information shared with service providers to what is reasonably necessary for the relevant business purposes, subject to applicable law.

6. Relationship with Shopify

Our online store is powered by Shopify, which provides the ecommerce platform and technology used to offer our products and services.

Shopify collects and processes personal information relating to your access to and use of our store to provide, maintain, secure, and improve its services.

Information submitted through our website may be transmitted to and shared with Shopify and relevant third-party service providers, including providers located outside your country of residence.

Our store may also use certain Shopify enhanced features that incorporate information from your interactions with our store, other merchants, and Shopify.

Depending on the features enabled, Shopify may process information about your shopping activity and interactions to support and improve its platform services.

For processing activities undertaken by Shopify for its own purposes, Shopify is responsible for handling the relevant personal information and responding to applicable privacy requests concerning those activities.

For more information about Shopify's privacy practices and the rights available to you, please visit:

Shopify Consumer Privacy Policy:

https://www.shopify.com/legal/privacy/app-users

Shopify Privacy Portal:

https://privacy.shopify.com/en

7. Third-Party Websites and Links

Our website may contain links to third-party websites, applications, or online services.

If you access websites or services that are not operated or controlled by us, we encourage you to review their privacy policies, security practices, and applicable terms and conditions.

We do not control independent third-party websites and are not responsible for their privacy practices, security, or content, except to the extent responsibility cannot be excluded under applicable law.

Information you share through public or semi-public third-party platforms may be visible to other users in accordance with the relevant platform's settings and policies.

The inclusion of a third-party link does not necessarily imply our endorsement of that website, service, or its operators.

8. Children's Privacy

Our website and services are not intended for children.

We do not knowingly collect personal information from children under the age of majority in their applicable jurisdiction where such collection is prohibited by law.

If you are a parent or legal guardian and believe that a child has provided personal information to us improperly, please contact us using the information provided in the Contact Information section below.

We will review the matter and take appropriate steps as required by applicable law.

Where applicable privacy laws provide additional protections for children's personal information, we will handle such information in accordance with those requirements.

9. Security and Retention of Personal Information

Information Security

We take reasonable measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

However, no security system is perfect or completely impenetrable, and we cannot guarantee absolute security.

Information transmitted electronically may not be completely secure while in transit. We recommend avoiding unsecured communication channels when sending sensitive or confidential information.

Data Retention

The period for which we retain personal information depends on several factors, including whether the information is necessary to:

  • Maintain your account.

  • Provide our products and services.

  • Complete and maintain transaction records.

  • Process returns and refunds.

  • Respond to customer support requests.

  • Comply with legal and regulatory obligations.

  • Resolve disputes.

  • Enforce applicable agreements and policies.

  • Protect our business and prevent fraud.

We retain personal information only for as long as reasonably necessary for the relevant purposes, subject to applicable legal requirements.

When personal information is no longer reasonably necessary, we will take appropriate steps to delete, de-identify, or otherwise dispose of it in accordance with applicable law.

10. Your Privacy Rights and Choices

Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information.

These rights are not absolute and may apply only in certain circumstances. Certain legal exceptions may also apply.

Your rights may include the following.

Right to Access or Know

You may have the right to request access to personal information we maintain about you and obtain information about how it is processed.

Right to Delete

You may have the right to request the deletion of personal information we maintain about you, subject to applicable legal exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Data Portability

You may have the right to receive a copy of certain personal information in a portable format or request its transfer to another party, subject to applicable legal conditions.

Right to Opt Out of Sale or Sharing for Targeted Advertising

Depending on where you reside, you may have the right to opt out of the sale or sharing of personal information or its processing for targeted advertising, as those terms are defined under applicable privacy laws.

Managing Marketing Preferences

We may send promotional communications where permitted by law.

You may opt out of promotional emails at any time by using the unsubscribe option included in our communications.

Even after opting out of promotional communications, we may continue sending non-promotional messages relating to your account, purchases, order status, or customer service matters.

Exercising Your Privacy Rights

You may exercise applicable privacy rights through the privacy controls available on our website, where provided, or by contacting us using the information in the Contact Information section below.

For information about personal information processed by Shopify and privacy rights relating to Shopify's own processing activities, you may also visit:

https://privacy.shopify.com/en

We may need to verify your identity before processing certain privacy requests, as permitted or required by applicable law.

Where applicable law allows an authorized agent to submit a request on your behalf, we may require proof of authorization and may also need to verify your identity directly.

We will review and respond to eligible requests within the timeframes required by applicable law.

We will not unlawfully discriminate against you for exercising privacy rights available to you under applicable law.

11. Privacy Complaints

If you have questions or concerns about how we collect, use, or disclose your personal information, please contact us using the information provided in the Contact Information section below.

We will review your inquiry and respond in accordance with applicable law.

Depending on your location, you may also have the right to appeal a decision regarding your privacy request or submit a complaint to the relevant data protection or privacy authority.

12. International Transfers of Personal Information

Your personal information may be transferred, stored, or processed outside your country of residence.

Because our business uses Shopify and other service providers, information may be processed in different countries depending on the services and technologies used to operate our store.

Privacy laws and protections may differ between jurisdictions.

Where required by applicable law, we will use appropriate safeguards to protect personal information transferred internationally.

If personal information is transferred outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms where required, such as the European Commission's Standard Contractual Clauses or equivalent contractual mechanisms approved by the relevant UK authority, unless the destination country has been recognized as providing an adequate level of data protection.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website operations, services, technology, or applicable legal requirements.

The revised version will be published on this page with an updated Last Updated date.

Where required by applicable law, we will provide additional notice or obtain consent for material changes.

We encourage you to review this page periodically to remain informed about our privacy practices.

14. Contact Information

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise any privacy rights available to you, please contact us using the information below.

Brand Name: homyven

Legal Company Name: Tongling Fanglai Trading Co., Ltd.

Customer Support Email: service@homyven.com

Phone: +86 562 2551060

Business Address: No.14, Louzhuang Group, Shuangfeng Village, Yutan Town, Zongyang County, Tongling City, Anhui Province, China

You may contact us by email regarding privacy inquiries, personal information requests, or other concerns relating to this Privacy Policy.

homyven is operated by Tongling Fanglai Trading Co., Ltd.

Thank you for visiting homyven and for trusting us with your information.